We pride ourselves on being the go-to source for production companies and creative minds seeking unique, captivating locations for their projects. Our extensive portfolio of versatile settings has been the backdrop for various commercials, films, and photoshoots. One standout project that we had the privilege of facilitating was the Clarks Originals commercial featuring the incredibly talented Jorja Smith. In this blog, we’ll dive into the magic that unfolded behind the scenes of this iconic shoot and how our location agency played a pivotal role in making it happen.
Jorja Smith and Clarks Originals
British singer-songwriter Jorja Smith, known for her soulful voice and artistic prowess, is no stranger to the spotlight. In 2020, Clarks Originals, a renowned footwear brand famous for its iconic desert boots, collaborated with Jorja Smith for a commercial that perfectly blended style and substance.
Showcases not only the stylish footwear but also Jorja Smith’s captivating talent. The commercial is an artistic masterpiece, and the choice of location played a crucial role in setting the right atmosphere.
Choosing the Perfect Location
For a commercial as visually stunning as the Clarks Originals featuring Jorja Smith, choosing the right location was paramount.
That’s where Deer Location came into the picture.
Deer Location 70s house film location
We were honored to be approached by the production team, and we knew we had to find a location that would seamlessly blend with the brand’s ethos and Jorja Smith’s unique vibe.
Our vast selection of locations made it possible to find a spot that matched the commercial’s aesthetic requirements. After a thorough scouting process and discussions with the production team, we decided on the perfect setting: With Deer Location.
With its industrial yet artsy ambiance, this location perfectly complemented the Clarks Originals brand, giving the commercial a stylish and contemporary feel.
Behind the Scenes
The success of any production lies in meticulous planning and execution. For the Clarks Originals commercial, our team worked closely with the production crew to ensure that every detail was taken care of.
From securing permits to providing support for the logistics and transportation of equipment and crew, our location agency played a pivotal role in making the shoot a success.
As Jorja Smith mesmerised the camera with her soulful performance and the Clarks Originals collection shone, Deer Location became a character of its own. The 1970s house charm of the location added depth and character to the commercial. It was the perfect backdrop for a brand that values authenticity and timelessness, and it allowed Jorja Smith’s talent to shine.
The Result
The Clarks Originals commercial featuring Jorja Smith was a resounding success, garnering millions of views and positive feedback from viewers worldwide. The location’s unique qualities, combined with Jorja Smith’s captivating performance, perfectly captured the spirit of Clarks Originals.
The success of this collaboration is a testament to the power of effective location scouting and the importance of finding the perfect setting to bring a creative vision to life. At Creative Location, we take pride in our role in facilitating such creative collaborations, and we’re dedicated to helping production companies and artists find their ideal locations.
Conclusion
The Clarks Originals commercial featuring Jorja Smith is just one example of the incredible projects that have been brought to life with the assistance of Creative Location. Our commitment to providing top-notch location services has earned us the trust of numerous production companies and creative professionals.
If you’re in search of the perfect location for your next project, whether it’s a commercial, film, or photoshoot, look no further than Creative Location. We’re here to make your creative vision a reality by connecting you with the ideal settings that will help your project shine. Get in touch with us today and let’s start the journey to bring your creative vision to life.
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